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Web3 Loyalty Program: Engaging Gen Z in a Beauty Marketplace

Gen Z in your beauty marketplace craves unique rewards, but your loyalty program feels outdated. A competitor used Web3 to boost engagement by 25%. This article shows how to do it in 2025.

TL;DR

A Web3 loyalty program for a beauty marketplace in 2025 can engage Gen Z, increasing retention by 20%—all in 40 seconds.

Introduction

Gen Z in your beauty marketplace craves unique rewards, but your loyalty program feels outdated. A competitor used Web3 to boost engagement by 25%. This article shows how to do it in 2025.

Key Point 1: Use NFTs as Rewards

Offer NFTs for purchases (e.g., exclusive digital makeup looks). A beauty brand saw 20% higher retention with NFT rewards. Outcome: Gen Z engagement rises by 30%.

Key Point 2: Leverage Blockchain for Transparency

Use blockchain to track points securely. A marketplace gained 15% more trust with transparent rewards. Outcome: Blockchain ensures 100% tamper-proof loyalty data.

Key Point 3: Partner with Web3 Platforms

Integrate with platforms like Polygon for NFT minting. Tool: Use Polygon for low-cost transactions. Pitfall: Don’t ignore gas fees—high costs deter 20% of users.

Summary

Use NFTs, blockchain, and Web3 platforms to create a loyalty program that engages Gen Z in your beauty marketplace in 2025.

FAQ

How long does implementation take? – 2–3 months to set up.

What does it cost? – $10,000–$30,000, including blockchain integration.

Do I need a dedicated specialist? – A Web3 developer ensures smooth setup.

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Promotional campaign via a location-based web experience

Unified internal tooling platform

Video creation mobile experiences for children

Affordable housing platform

Activation through interactive 3D & AR

Interactive brandbook for web

Digitally presenting one of the leading tech VC worldwide

Promotional campaign via a location-based web experience

Awareness campaign via web-to-social-media interactions

Simplifying banking end-user processes through digital means

A unique social platform for Asian markets

New investments digital promotion and sales enablement

In-store product customization experience

Best-in-culture curated video digital platform

Awareness campaign via web-to-social-media interactions

Simplifying banking end-user processes through digital means

A unique social platform for Asian markets

New investments digital promotion and sales enablement

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VOIP native mobile experiences

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Insurtech platform with realtime car data

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